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Truth social .com Donald Trump's New Social Media Platform

Former President of the United States (US), Donald Trump, announced on Wednesday (20/10) local time, plans to launch his own social media platform. This is an attempt to reclaim his internet dominance after Trump was banned by Twitter and Facebook, following the riots at the US Capitol building on January 6.

The social network, dubbed "TRUTH Social," will be owned by Trump Media & Technology Group (TMTG), which is expected to start a beta rollout for "invited guests" next month. TMTG says the app is already available for pre-order on Apple's App Store.

Truth social .com Donald Trump's New Social Media Platform

TMTG also intends to launch a subscription on-demand video service that will feature entertainment programming to be led by Scott St. John, an executive producer of "Deal Or No Deal" and "America's Got Talent".

"I created TRUTH Social and TMTG to fight the tyranny of Big Tech," Trump said in a statement.

"We live in a world where the Taliban have a huge presence on Twitter, but your favorite American president has been silenced. This is unacceptable," he said.

For years, Trump, who used Twitter primarily as a rhetorical weapon during his presidency, has battled the tech giant who he says has wrongly censored him.

The fight for free speech escalated when Facebook, Twitter, Instagram and several other dominant social media platforms banned Trump as part of punishment for inciting mobs to attack the US Capitol building.

Since then, Trump has been looking for ways to reclaim his internet megaphone, filing several lawsuits against the tech giants.

Last May, Trump launched a blog titled "From the Desk of Donald J. Trump" which was touted as a big new outlet - but he pulled it off the internet a month later.

Shortly after TRUTH Social was announced, former Trump aide Jason Miller congratulated Trump on being able to "re-enter the social media fray".

"Now Facebook and Twitter will lose more market share," Miller said.

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